FULL SPEED AHEAD, Vince Poscente
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Full Speed Ahead eBrief


Vol.3.135

Capture Creative Capability

by Vince Poscente
Author of The Ant and the Elephant, Invinceable Principles and The Age of Speed

Being creative at something automatically carries the assumption you're resourceful in other ways. Not so. Being musical doesn't qualify you for inventiveness in electronics. Ingenious problem solving doesn't mean you can paint a sunset. But, you can develop your creativity given the right entrée.

Mothers are wonderfully biased. A while back, Mom drew the conclusion; since her son was the creative type he'd be innovative in the kitchen. Like you, I dislike not being good at something. In this case, groceries are my kryptonite. Food preparation makes me feel pathetic and incapable. I don't get the whole spice thing. Take a page from a cookbook to the supermarket I wouldn't know where to start. Too many choices. Fresh food on display throws me into overwhelm. Walking in I feel like a hockey player at a swim meet.

Meet Yossi Ghinsberg, a long time friend from Israel. We have our traditions when he visits. One of them - Yossi cooks. He never makes the same meal twice. He takes pride in his ability to make tasty, exotic meals. When Yossi's in town, you eat like a king. Part of our ritual involves taking a trip to the supermarket. His favorite store? Central Market. It was our latest trip I found something that opened up a whole new world.

As Yossi was selecting golden beets and egg plant I was a lost soul. I felt more qualified as a heart surgeon than a vegetable chooser when a tray of diced onions caught my eye. Like a child who bumps into a basketball player's leg it took me a moment to expand my scope.

I then saw multiple open containers of sliced fresh food. Widening my view it seemed a Sous Chef prepared garden-fresh chow for the time conscious. Yet, stepping further back I realized it was much more. It was a section called Kit Kitchen involving three simple steps. First - select from one of the dozens of recipe cards. Second - pick specific color-coded ingredients. Third - "Take home. Cook. Enjoy."

An insta-cure for Attention Cheficit Disorder. The chance to make a meal that my family wouldn't ridicule was suddenly within reach. This paint-by-numbers, cooking solution was made exactly for people who have the same missing cuisine-gene as me.

Not only is the Kit Kitchen a time saver, it is an entry-level solution for culinary liabilities (like yours truly). I can imagine getting good at a half dozen delicious meals. It's not a stretch to picture graduating to a solo trip to the fresh food section.

Maybe one day being good at matching clothes, flower arranging and hip-hop moves are within reach too.

You may not be creative in one-way but don't lose heart. You just need an innovative entry to capture your creative capability.

Now get out there, strap on a Garanimal chef's outfit, put a sprig of baby's breath in your teeth and bust-a-move.

Until next week, it's full speed ahead,
 

Vince
Vince Poscente
New York Times Bestselling Author
Speaker Hall of Fame and Olympian
May 19, 2010
Vol.3.135

 

 

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